518-281-5540

Public Relations & Publicity Services

Our Advertising and Public Relations arms work together to develop an integrated strategic plan for your business that combines both paid and “earned” media that raises public awareness and builds your reputation with professional advertising and positive news coverage.

Public Relations Services include:
  • Strategic Communications Planning that takes into consideration your primary and secondary target audiences and includes executable short and long term goals, objectives and strategies;
  • Advising as needed on public relations issues and crisis communications to protect the reputation you are working to build;
  • Creating an identity for your company as a good corporate citizen including charitable donations and community event relationships;
  • Copy writing and blogging for the web;
  • Assistance with forming business contacts through networking and sponsorship of events.
Publicity Services include:

  • Writing and distributing press releases that highlight your good news;
  • Writing pitches to reporters to generate earned media;
  • Spokesperson training;
  • Planning and execution of special events.

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